Williamson fishing lures are designed for saltwater anglers targeting offshore and pelagic predators. The range includes proven trolling and jigging options built for demanding conditions and long sessions on the water.
These lures focus on consistent action, strong visual attraction and durable construction, helping you keep performance stable across a wide range of trolling speeds and retrieves.
Williamson is known for offshore-ready lures engineered to handle aggressive strikes and high load. Many designs are optimised for saltwater use where reliability and hardware strength matter most.
From fast-moving trolling presentations to deeper water jigging, Williamson lures are designed to maintain an effective swimming action and trigger response bites from predatory fish.
Select your lure type based on depth, target species and presentation: trolling for covering water and searching, jigging for vertical work in deeper areas, and versatile options for changing conditions.
Which Williamson lures are best for trolling?
Choose models designed for stable swimming action at your typical trolling speeds and depth range. Match the lure size to the baitfish present and the target species.
Are Williamson lures suitable for saltwater use?
Yes. Williamson lures are built for saltwater environments, with durable finishes and hardware designed to handle strong fish and demanding conditions.
How do I pick the right lure size and colour?
Start with sizes that match local baitfish. Use brighter colours in low visibility and more natural patterns in clear water and bright light.