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Fishing lures and baits

LiveTarget Hollow Body Frog Popper

The Hollow Body Frog Popper has become a favorite to the sea...
Prices from £ 8.98

DUO Realis Pencil Popper 110

Maintain your long distance relationship with trophy fish...
Prices from £ 13.06

DUO Realis Pencil Popper 148

DUO`s success in the top water category was established via...
Prices from £ 17.76

Strike Pro Bubble Pop

Bubble Pop is a popper; the best choice for many professiona...
Prices from £ 7.65

Molix Lures Popper 85T

Handcrafted Developed by Jack Fin for Molix 3D Technology Po...
Prices from £ 15.92

Gunki Poppers Hedorah

Poppers Gunki Hedorah 43 F Slimmer version of the HEDORRA 5...
Prices from £ 6.43

Yo-Zuri 3DR Popper Lures

Popper Yo-Zuri 3DR's large lips create a huge splash on the...
Prices from £ 13.27

Yo-Zuri Hydro Popper Lure

Yo-Zuri is proud to announce the introduction of the new and...
Prices from £ 27.76

DUEL Hardcore Heavy Shot Sinking

Overwhelming long casting performance Heavy sinking pencil...
Prices from £ 20.61

DUEL Hardcore Shallow Runner Floating

Compatible with Super Long Cast & Better Action
Prices from £ 19.80

Smith Troutin Surger SH

Smith Troutin Surger SH lures proved to be a real revelation...
Prices from £ 14.59

Westin Lures Tommy the Trout Hybrid

Big predators love nothing better than a fat, juicy-looking...
Prices from £ 11.45

Salmo White Fish - Limited Edition

It’s been a while, but the White Fish is back – for a limite...
Prices from £ 11.02

Rapala Lures BX Swimmer

The flat-sided BX Swimmer features an articulated body with...
Prices from £ 14.69

Westin Mike the Pike Hybrid

Pike are the ultimate cannibals – why compete with other nat...
Prices from £ 13.88

Jaxon Hard Lures Holo Select Fat Pike 2-sec

New FAT PIKE model, in two-part version. Attractive action a...
Prices from £ 6.43

Jaxon Lures Holo Select Fat pike 2-sec UV

Rattle in the body of lure. The presented color of the UV ef...
Prices from £ 7.04

Salmo Fanatic lures

An excellent choice for fans of light spinning: the delicate...
Prices from £ 9.08

Salmo Lures Frisky

The newest baby in Salmo’s large family of lures – the Frisk...
Prices from £ 9.49

Molix Lures Jubar

The lures Molix Jubar 70 has been designed to pursue small s...
Prices from £ 12.65

Westin Hard Lures Ricky the Roach Swimbait w. Lip

This little hard nut takes on the toughest predators and win...
Prices from £ 8.33

SPRO Hard Lures IKIRU Tri-Crank 65F

A brand new form for the new Ikiru range of super natural lu...
Prices from £ 9.59

SPRO Hard Lures IKIRU Double Crank 35F

This small floating crankbait is designed to make an attract...
Prices from £ 7.45

Megabass Vibration-X Vatalion

1. Stop to Entice (Stop&Go / Stay&Jerk) The VIBRATION-X VAT...
Prices from £ 18.57

Jaxon Hard Lures Holo Select Horn QM

Classic, two-element wobblers with clearly marked aggressive...
Prices from £ 5.41

SPRO Lures Ripple Profighter 145 MW & DD

The Ripple Profighter is a one of a kind with its unique rip...
Prices from £ 12.76

Tiemco Hard Lures MB-1 Custom 175F

High response jointed swim bait that performs angler's desir...
Prices from £ 38.78

Shimano Cardiff Armajoint 60SS

Shimano Cardiff Armajoint 60SS
New 2024!
The Cardiff ARMAJOINT 60SS is a long casting jointed swimbai...
Prices from £ 15.92

Illex Swing Mikey 72

Illex Swing Mikey 72
New 2024!
The SWING MIKEY 72 is a small hard swimbait with a three-pie...
Prices from £ 31.22

Illex Swing Mikey 115

Illex Swing Mikey 115
New 2024!
The SWING MIKEY 115 is a medium-sized hard swimbait with a t...
Prices from £ 42.04

Jaxon Lures Atract Multi-parts XMP-C

Multipart wobbler with longer lip. Very strong, aggressive a...
Prices from £ 6.84

Wob-Art Piskorz Jointed

Wob-Art Piskorz Jointed
New 2024!
Prices from £ 7.35

Strike Pro Strike Jointed

Wobbler Strike Pro Strike Jointed with small, narrow work, i...
Prices from £ 8.57

FOX Rage Hitcher Crank and Troll Jointed

Back in the range and ready to rock, the Hitcher C&T Jointed...
Prices from £ 10.00

Quantum Hard Lures Jointed Minnow

Old but gold. This was the motto for the development of the...
Prices from £ 6.84

Fishing lures are the basic equipment of every angler who catches predatory fish, from perch, through trout, pike, large catfish, and ending with various marine species.

In our extremely wide range of predator lures, we have over 50 fishing brands from around the world available, from well-known and popular brands such as Rapala, Savage Gear or Westin, to many high-quality Japanese brands such as: Tiemco, IMA, Madotachi, Little Jack, Deps and many more other.

Types of fishing lures

Predator fishing lures can be divided into two main groups: hard and soft lures.

Most of the lures are hard because they are made of various materials: wood (most often linden or balsa wood, which floats well), plastic, metal. Soft plastic lures are made of special soft mixtures of rubber or silicone, to which other ingredients such as salt or scent attractors are added.

Crankbaits - lures with a rudder in the form of a lip. The shape, angle of inclination and length of this important element affect the diving depth of the lure. A short lip, which is also inclined more perpendicularly to the axis of the wobbler, will cause a shallow dive and work close to the surface of the water. On the other hand, the long lip of the wobbler and a small angle of inclination to the axis of the wobbler will cause the lure to dive deep, even 5-10 meters.

Soft baits - extremely popular for catching species such as zander, perch, pike and trout in trout area fisheries. Of course, these lures can be used to catch freshwater species as well as those found in the seas and oceans (saltwater soft baits).

In terms of construction, these predator lures have various shapes, from those imitating fish, to those imitating various types of worms, larvae, crayfish or other organisms living in or near the water environment. Bait is one thing, but you also need to equip it with a hook or a jig head.

The offer also includes soft baits that are factory-connected with a load and a hook (Pre-Rigged Soft baits).

Tail spinners are extremely popular lures for catching perch and other predators. It is nothing more than a combination of a crankbait body and a spinning tail (a paddle made of a spinner).

Lipless lures - similar to crankbaits, but without a lip. Thanks to this modification, these lures work in a different way, and in fact the angler must be more active and animate the lure with the movements of the rod. These are popular as large pike fishing lures for using in the jerkbait method.

Predator lures made of metal are mainly spinners and spoons. Classic and timeless fishing lures that were used by our fathers and grandfathers. Seemingly simple, but very effective against many species of predators, good for modern lure angler.

Sea fishing jigs are something for deep fishing in salt water. Also, if you are going to Norwegian fisheries, you must have something from this range in your lure box.

Of course, that's not all, there are also other subcategories of lures. In our online fishing store you will find a very wide range of them.