Favorite
Favorite Arena Reels
An incredibly lightweight spinning reel designed for ultrali...
Prices from
£ 82.40
Favorite Blue Bird Reels
The latest version of the Favorite Blue Bird spinning reel –...
Prices from
£ 65.01
Favorite Blue Bird Nano
Affordable, professional rod for fishing in the Nanojig styl...
Prices from
£ 78.26
Favorite Skyline Rods
The latest edition of the Favorite Skyline professional rod...
Prices from
£ 144.93
Favorite Sirius
Strong fixed spool reel in a metal housing. Suitable for fis...
Prices from
£ 101.66
Favorite Sapphire
A series of budget spinning reels. A wide selection of sizes...
Prices from
£ 48.65
Favorite Favorite X1
The reel fully reflects the Favorite X1 series concept – an...
Prices from
£ 78.47
Favorite Smart PE 8x
This Japanese eight-strand braid provides maximum casting ra...
Prices from
£ 23.81
Favorite Arena Vivid
Favorite Arena Vivid are short, soft rods with a parabolic b...
Prices from
£ 72.46
Favorite X1 Casting
The series X1.1 Casting is designed for fishermen looking to...
Prices from
£ 78.26
Favorite X1 Travel
The functional series of X1 rods for the most demanding fish...
Prices from
£ 82.61
Favorite White Bird
Favorite White Bird is a series of spinning rods designed pr...
Prices from
£ 47.62
Favorite Blue Bird Compact
Favorite blue Bird Compact is f compact spinning rod for mic...
Prices from
£ 107.45
Favorite Blue Bird
Favorite Blue Bird is a series of affordable professional sp...
Prices from
£ 47.62
Favorite is an international manufacturer of fishing gear designed for predator fishing, with headquarters in Ukraine, Europe, the United States, Japan, and production facilities in East Asia. The company was founded in 2006 by professional anglers as a local brand within the structure of a large fishing products distributor. Today, our company sells Favorite brand products in 42 countries worldwide.
Setting ambitious goals and uncompromisingly striving to achieve the best possible results in fishing, work, and life — these are the principles of our team.
Setting ambitious goals and uncompromisingly striving to achieve the best possible results in fishing, work, and life — these are the principles of our team.